Why I Raised the Prices On My Ebooks

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When I was first starting out as a self-published author, I jumped right on the train that advised pricing your ebooks low or even free to attract new readers. After all, it makes a lot of sense. There are low upfront costs to producing an ebook as opposed to a physical book, so you don't have to charge a lot to recoup costs, and readers are more likely to take a chance on a new author when there is less financial investment up front if they don't like the book.

Here's the problem: it didn't work for me, and I'm starting to think it's not an approach that will work well for other authors either, in the long run.

A quick story, and raise your hand if you've had a similar experience: When I got my new NOOK, I started looking at the free ebooks on Smashwords to buff up my library. I also purchased a few books by traditionally published authors as well. Can you guess which ones I actually got around to reading?

I think readers are running into this problem more and more these days, because there is such a glut of low-cost ebooks available that by pricing our books low or free, we are having to fight harder and harder to gain an audience and, more importantly, keep their attention. I think we, as authors, would do better to price our books more as if they were released by a traditional publisher (that being said, I wouldn't ever exceed $10 for an ebook). This is especially important for self-published authors who do view themselves as professionals and desire their peers and their audience to do so as well.

The major advantage of this pricing method (besides more money per sale, obviously) is the fact that it doesn't scream self-published author. I love self-publishing and I think it is one of the best things to happen to the publishing industry, but the negative stigma is still very visible and very much there. A higher price tag sends your readers a message: that you are a professional, that you expect them to spend this kind of money on your product because it is worth it. It also makes your book look as though it was professionally published, which might help it catch the attention of readers who avoid self-published books for the aforementioned reasons. And, readers are more likely to invest the time to read your book after they have spent money on it.

The jury is still out on whether or not this new pricing model will work for my books, but I personally feel a lot better about it. I feel more professional, and I think my books seem that way too. What better message can you send to your readers to help them gain trust in how serious you are about your craft?

Agree? Disagree? Where has your "sweet spot" price been for ebooks, as both a reader and a writer? I look forward to hearing from you!

Book Review - Through Wolf's Eyes

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Cover image courtesy of Barnes and Noble.
Title: Through Wolf's Eyes
Author: Jane Lindskold
Publisher: Tor Fantasy
Publication Date: June 17, 2002
Version I Read: Mass Market Paperback

Rating: 5/5 

This is one of those books I read a long time ago and recently reread. Needless to say from my high rating, Through Wolf's Eyes holds up. Big time.

Years ago, the king of Hawk Haven disowned his youngest son, and the prince left on an expedition to found a colony on the other side of the mountains. He was never heard from again. Now that the king's other children have died and a fight for succession has erupted, an earl decides to lead an expedition to find out what happened to the missing prince, and, hopefully, bring either him or any heirs back.

Thus begins the tale of Lady Blysse, or, as she would rather be known, Firekeeper. A survivor of Prince Barden's ill-fated expedition, she has been raised by wolves (bigger, more intelligent wolves that live beyond the mountains), leaving her more wolf than human. With some urging from her adopted family, she chooses to return with the humans to their kingdom, the kingdom of her birth.

Spoilers!

This book knows how to do political intrigue! As the plot centers around the extended royal family fighting over the throne, unsurprisingly, there is a lot of plotting and a couple of assassination attempts, as well as strategic marriages and characters plotting out their every move. Allister Seagleam, who is the son of the king's sister who was married off to the Bright Bay nobility to ensure peace and eventual unification of their two lands, is also in the running, to the chagrin of the Hawk Haven nobility, even though a decent portion of the people support his claim. In one of the later chapters, we get the history of the Bright Bay throne explained to us too, and it is similarly creative, fascinating, and realistic. One thing that doesn't clutter up the story is the fact that there is nothing barring women from holding positions of power (in fact, Hawk Haven was founded by a woman), meaning Lindskold doesn't take unnecessary time on feminist stories that have been done to death in similar stories.

I love the setting, specifically the idea that the kingdoms where the story takes place were founded after colonizers from the Old World withdrew to deal with issues closer to home. This idea is interesting, because it is not only something I haven't seen in fantasy too often (and gives it a very "New World" feel), but it adds an extra angle to the people in power: that their power is only somewhat solidified.

Firekeeper herself is a great character - both naive in the ways of humans and wise in the ways of the world. The way her mind works is very well-written, as she constantly compares the goings-on in the human world to how the animal world works, most commonly and perhaps obviously, to power dynamics in wolf packs. Firekeeper's relationship with Blind Seer is also something of note; most readers would expect her to eventually fall in love with a human (namely Darian), but not Firekeeper. Her soulmate truly is Blind Seer and, while she is searching for a way to become a wolf in body as well as in spirit through forbidden ancient magics, she shares a kind of beautiful bond with him in spite of the fact that they are of two different species.

Pretty much all of the other characters, especially Sapphire, Derian, Elise, and Doc, are distinctive and well-rounded. I appreciate that the main villain's motivation is that he feels tossed aside after the death of his wife, who would have been Queen, and so he wants to take the power he feels is rightfully his.

The fact that magic in this world is rare and not even accepted (considered to be a relic of the Old World and not something any of them want; it is something they fear enough to go to war over the threat of it being used) is also nice, and gives the story a realistic feel while still maintaining the power and majesty of fantasy.

Perhaps the best part of the story is the ending and the resolution to the conflict. Firekeeper is not chosen to be the next queen. She is not even Prince Barden's daughter but the daughter of another member of the expedition. I love that the king knows this and accepts her into his court anyway, because he appreciates her wisdom and he genuinely likes her. Instead, the crown will go to the character that perhaps gets the best development in the story: Sapphire Shield. Sapphire goes from being an alpha bitch completely under the control of her mother to a strong independent woman and remains a complex character. Her betrothal to Allister's son ensures the promise made years ago to unite the kingdoms of Hawk Haven and Bright Bay into a stronger whole. This makes the end of the story not only perfectly logical, but also emotionally satisfying.

The Verdict: An engrossing and compelling book that amazingly combines the story of a feral child raised by wolves and a political struggle for a crown.

Neither Karen Lofgren nor Loyalty Press has any affiliation with the author or publisher. This review constitutes Fair Use.